Real-time transcription turns audio into text as it happens. It’s an accessibility technology that expands content reach and helps audience members retain information. It also removes barriers to participation, like a noisy room or unreliable WIFI connection. With transcripts, attendees can listen at their own pace and multitask without worrying about missing important details.
Increased Engagement
Real-time transcription, or concurrent subtitling, transforms audio to text instantly – improving accessibility and user experience across live experiences from video calls to broadcasts. This technology is ideal for businesses that host webinars, or conference calls with multiple attendees, especially those with hearing impairments and those who have trouble keeping up during dense presentations or complex information.
When you choose a provider with live captioning software, it’s important to opt for a solution proven to be accurate and provide an optimal experience for your attendees. Look for features like instant synchronization and automatic detection of speakers to make it easy for you to create subtitles in various languages.
Additionally, sharable transcripts allow you to leverage your event or webinar content for other business purposes. You can quickly turn the transcript into a blog post or social media snippet, and your brand also reaps benefits from search engine optimization (SEO) as your transcribed text is indexed by Google.
Imagine a company hosting a webinar to announce new product features or an upcoming launch. The CEO could easily turn their presentation into an informative, engaging blog post with real-time transcription. This can be especially beneficial if your audience is global or speaks different languages, as it ensures that everyone has access to the same information and no one feels left out.
Increased Conversions
The right transcription software can make all the difference in business conferencing and webinars. Providing transcripts to attendees improves engagement, but it can also help businesses collect actionable feedback after the event to ensure that future presentations are as effective as possible.
Real-time transcription enables anyone, regardless of hearing ability, to follow along with a presentation or video conference. Unlike closed captioning, which is often delayed and only applies to video content already uploaded to a platform, real-time transcription converts audio into text instantaneously. This allows users to access content on any device and is particularly useful for people with disabilities.
Live transcription combines Automatic Speech Recognition (ASR) and Artificial Intelligence (AI) to transcribe and identify speakers in video calls or live-streaming events. It then translates the audio into subtitles and adjusts them depending on environmental factors. It can even provide context analysis by considering preceding and succeeding dialogue to ensure accurate subtitles.
Having transcripts available is great for anyone with a hearing disability, but it can also be useful for any conference or webinar participant who feels their Internet connection is choppy. Transcriptions can help them catch up with the presenter when they have paused or had to step away for a moment. Moreover, they can also be used as reference material when they return to the event to review key points.
Increased Retention
A transcription is a word-for-word written documentation of an audio or video recording. In the past, this was done manually by pressing “start” and “stop” on a cassette tape or hiring a transcriber to create a transcript from a CD or floppy disc. However, speech recognition software means you can automatically transcribe your audio or video content in real-time.
This improves accessibility for people who are deaf or hard of hearing, as well as bridging language barriers. It also allows attendees to better engage in live events by providing text-based notes that can be reviewed afterward. In addition, the sharable nature of transcriptions makes it easy for people who couldn’t attend your event or webinar to feel involved and included.
Real-time transcription is a game-changer for business conferencing and webinars. It helps attendees keep focused and doesn’t allow them to miss important information, especially if they get distracted or have hearing difficulties. In addition, it caters to different learning styles by providing both auditory and visual content.
Universities can use it to provide captions during virtual lectures, retail brands can improve discovery in live shopping experiences, and call centers can instantly log notes for customer conversations. Media outlets can even use it to transcribe interviews and get news out quickly.
Increased SEO
Transcription services convert audio files into text. This makes it easier for search engines to read and index your content. They also help you rank higher on search engine result pages (SERPs). In the future, we project that transcripts will become an essential component of featured video SEO strategy.
Transcripts make your audiovisual content available to a broader audience, including those who may have difficulty viewing videos due to internet connection issues or hearing impairments. They also allow viewers to easily find information and key points by searching for specific keywords in the text version of your content.
Adding captions to your videos increases their accessibility even further and enhances your content’s value from an SEO perspective. When you include a timestamped transcription alongside your video, it becomes easy to create an internal link that takes users from one site page to another. This boosts SEO, helps build brand awareness, and increases engagement with your content. Human transcription is the most accurate way to transcribe your content, but if you’re on a tight budget and want to avoid investing in a professional service, you can use apps. These user-friendly apps can transcribe your audio recordings to text within seconds. You can then easily share the transcript on your website, social media, or in email newsletters.
